About Elevation Roofing & Gutters
Customer Driven. Excellence Minded.
We are a family-owned roofing company serving all of East Texas with integrity, quality craftsmanship, and exceptional customer service. Our mission is to elevate your home with reliable roofing solutions that stand the test of time.
Our Core Values
Excellence
We strive for excellence in every aspect of our work, from initial consultation to final inspection.
Integrity
Honesty and transparency guide every decision we make and every relationship we build.
Customer Focus
Your satisfaction is our priority. We listen, communicate, and deliver exceptional service.
Meet Our Leadership Team
Our co-owners bring decades of combined experience and a shared commitment to serving East Texas with excellence.
Keith LaRue
Co-Owner & Project Manager
Keith LaRue was born in the Seychelles Islands. When he was 7 years old, his parents immigrated to the United States where they settled in Shreveport, LA. Keith graduated from C.E. Byrd high school and attended Bossier Parrish Community College until he took a job with a commercial roofing company in Marshall, TX. After working for a few years he began his own successful company. He later worked for a window and door company for seven years before transitioning into roofing as a project manager.
After four years with the company, he felt God leading him to start his own with partner AJ Kough, and is now co-owner of Elevation Roofing & Gutters.
Keith says, "We are so blessed to be able to serve Longview and our surrounding communities. We strive to be a residence in every aspect of our work, and exceptional customer service is all of our clients."
Keith met his wife, Courtney, on a blind date ten years ago. They married the one-year anniversary of their first date and now have two beautiful children. They also have three fur babies and a big extended family they enjoy spending time with.
AJ Kough
Co-Owner & Project Manager
Co-owner AJ Kough was born and raised in the farmlands of Western Kansas. He made the move to Texas in 2011 to attend LeTourneau University where he met his wife Kelsey and received his bachelor's degree in Christian Youth Ministry. AJ and Kelsey have been married since 2013 and have one son, Clayton. AJ met Keith while working at a local air conditioning company in 2014 and in 2017 they both began working in the roofing and construction industry.
Proudly Serving East Texas
Serving All of East Texas
Ready to Work With Us?
Contact us today for a free consultation and estimate.